People Behind the Consumer Guide to Dentistry


To read more about our company and mission, please read About Us.

David Evans, PhD, MBA
» Chief Executive Officer, Ceatus Media Group LLC
Dr. Evans has directed marketing efforts for medical companies and surgical practices since 1985. In 1996, he co-founded an Internet medical marketing communications firm specializing in eye health. In 1998, he began developing online visibility strategies for dental practices, primarily in the area of cosmetic dentistry. He has helped dentists throughout the United States, Canada, Europe, and Australia better educate and connect with patients through their practice websites and other online communication strategies. Dr. Evans is a recognized authority on Internet healthcare marketing strategies, and has spoken at numerous professional dentistry and plastic surgery meetings. He is also the founder of VectorVision, which specializes in developing products for the standardization of contrast sensitivity and other novel types of vision testing.

Ron Walker
» Partner & Publisher
Mr. Walker was co-founder and executive vice president of eye care trade publisher Viscom Publications, and publishing director for Cardinal Business Media's joint publishing venture with the American Optometric Association. His 30-year career in vision care includes various positions with professional and trade publications and with an ad agency specializing in optical retailing. He was a founding partner of Access Media Group, LLC and is publisher of All About Vision®, an informational resource for consumers on eye health and vision correction.

Greg Johnstone
» Managing Editor & Writer
Mr. Johnstone has been writing and editing for Internet publications since 2003 on technical and healthcare topics such as dentistry, health insurance, diabetes, malignant mesothelioma, and primary pulmonary hypertension. Before serving as managing editor for Consumer Guide to Dentistry, Mr. Johnstone was responsible for content production for several Ceatus Media Group online publications. Mr. Johnstone has a degree in English Literature from the University of California, Berkeley. To send him comments or suggestions, or to report a technical problem you experienced on this website, please click here.

Liz Segre
» Group Editorial Director, Ceatus Media Group
Ms. Segre is editorial director for the online properties of Ceatus Media and Access Media Group. She is the founding editor of All About Vision and is currently webmaster of that site as well as Consumer Guide to Plastic Surgery. Ms. Segre has been involved in healthcare publishing for 13 years, and is a former editor-in-chief of Eyecare Business magazine. Prior to that, she held a number of editorial positions with consumer publications at Cahners Publishing. Ms. Segre has also developed and maintained websites for non-profit organizations involved in AIDS hostel care and homeless animal shelters.

Tom Meinert
» Partner
Mr. Meinert's 24-year publishing career includes roles as vice president, sales, of eye care trade publisher Viscom Publications and associate publisher at a unit of Medical Economics Company. He also served as associate publisher of Eyecare Business magazine. In 1997, Mr. Meinert co-founded Access Media Group, LLC, a company specializing in print and electronic eye health information for consumers. Mr. Meinert is publisher of this website's sister publication, Consumer Guide to Plastic Surgery.

Ryan Herndon
» Webmaster
Mr. Herndon is the Web Developer for Ceatus Media Group. He creates and maintains many of the online properties owned by the company, as well as websites developed for healthcare practice clients. Mr. Herndon holds a degree from the University of California, San Diego.

Allison DiMatteo
» Consulting Writer
Ms. DiMatteo is the founder of Crème della Crème Copywriting & Communication. She specializes in copywriting, editing and publication management for diverse clients. A regular independent contributor to Inside Dentistry magazine, she was also the managing editor of the publication when it launched in 2005. She has also served as the managing editor of Functional Esthetics & Restorative Dentistry. In addition to authoring and ghostwriting a variety of articles geared toward healthcare professionals and consumers, Ms. DiMatteo’s corporate, professional and academic clients rely on her skills for print advertisements, brochures, video scripts, and sales presentations, as well as Web site and downloadable news and education content.

Tammy Davenport
» Consulting Writer
Ms. Davenport has been researching and writing about dental health as the Dentistry Guide for About.com since 2005. With more than 20 years of experience in the field of dentistry, she possesses clinical knowledge from a dental assistant's perspective as well as extensive knowledge from an administrative perspective. Ms. Davenport also enjoys doing research, contributing dental health articles and designing dental newsletters for local dentists. Her goal is to help people understand all aspects of dentistry and increase their awareness of the importance of oral health.

Linda Dyett
» Consulting Writer
Ms. Dyett is a New York-based writer/editor with specialties in oral health, general health, and dermatology, as well as in a variety of consumer issues. She developed and was editor-in-chief of Oh, What Beautiful Teeth, an innovative consumer dental magazine published in 2004-2005. She also developed and edited the award-winning Conde Nast Skin (2000). Her consumer-oriented articles have appeared in The New York Times, The Washington Post, Allure, In Style, Glamour (where she was beauty editor), Lears (where she was a senior editor), Prevention, and other publications. A book she co-authored on skin care and DNA will be published in 2008.

Lesley Ranft
» Contributor
Ms. Ranft is the founder of Lesley & Associates, a consulting firm with a special focus in the medical and dentistry fields. In the past, her responsibilities at Ceatus Media Group included the development of the Advistory Board members and Reviewers for the initial launch, editorial and content development consultation, and public relations management. Formerly, Ms. Ranft served as a chairperson, State of California, National Business Advisory Council. Ms. Ranft has authored and ghost-written hundreds of articles in medicine and dentistry for both the consumer and trade. Ms. Ranft has also developed PR strategies for physician and corporate clients that resulted in appearances with local and national outlets such as The Learning Channel, ABC News, NBC News, and select Copley Newspapers in the United States.

[Updated April 2008]

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This website's mission is to provide comprehensive education about all aspects of dentistry and oral health. Most popular topics include cosmetic dentistry, dental implants, teeth whitening, veneers, laser dentistry, dental bridges and choosing a dentist.