People Behind the Consumer Guide to Dentistry

To read more about our company and mission, please read About Us.

David Evans, PhD, MBA
» Chief Executive Officer, Ceatus Media Group LLC
Dr. Evans has directed marketing efforts for medical companies and surgical practices since 1985. In 1996, he co-founded an Internet medical marketing communications firm specializing in eye health. In 1998, he began developing online visibility strategies for dental practices, primarily in the area of cosmetic dentistry. He has helped dentists throughout the United States, Canada, Europe, and Australia better educate and connect with patients through their practice websites and other online communication strategies. Dr. Evans is a recognized authority on Internet healthcare marketing strategies, and has spoken at numerous professional dentistry and plastic surgery meetings. He is also the founder of VectorVision, which specializes in developing products for the standardization of contrast sensitivity and other novel types of vision testing.

Ron Walker
» Partner & Publisher
Mr. Walker was co-founder and executive vice president of eye care trade publisher Viscom Publications, and publishing director for Cardinal Business Media's joint publishing venture with the American Optometric Association. His 30-year career in vision care includes various positions with professional and trade publications and with an ad agency specializing in optical retailing. He was a founding partner of Access Media Group, LLC and is publisher of All About Vision®, an informational resource for consumers on eye health and vision correction.

Greg Johnstone
» Associate Publisher
Mr. Johnstone has been writing and editing for Internet publications since 2003 on technical and healthcare topics such as dental insurance, dental braces, diabetes, malignant mesothelioma and primary pulmonary hypertension. Before serving as associate publisher for Consumer Guide to Dentistry, Mr. Johnstone was responsible for content production for several Ceatus Media Group online publications. He has a degree in English from the University of California, Berkeley.

Allison DiMatteo
» Editor & Writer
Ms. DiMatteo is the founder of Crème della Crème Copywriting & Communication. She specializes in copywriting, editing and publication management for diverse clients. Before serving as editor for Consumer Guide to Dentistry, she has been a regular independent contributor to Inside Dentistry magazine, and was the managing editor of the publication when it launched in 2005. She has also served as the editor of Functional Esthetics & Restorative Dentistry. In addition to authoring and ghostwriting a variety of articles geared toward healthcare professionals and consumers, Ms. DiMatteo's corporate, professional and academic clients rely on her skills for print advertisements, brochures, video scripts, and sales presentations, as well as Web site and downloadable news and education content. To send her comments or suggestions, or to report a technical problem you experienced on this website, please click here.

Liz Segre
» Group Editorial Director, Ceatus Media Group
Ms. Segre is editorial director for the online properties of Ceatus Media and Access Media Group. She is the founding editor of All About Vision. Ms. Segre has been involved in healthcare publishing for 13 years, and is a former editor-in-chief of Eyecare Business magazine. Prior to that, she held a number of editorial positions with consumer publications at Cahners Publishing. Ms. Segre has also developed and maintained websites for non-profit organizations involved in AIDS hostel care and homeless animal shelters.

Tom Meinert
» Partner
Mr. Meinert's 24-year publishing career includes roles as vice president, sales, of eye care trade publisher Viscom Publications and associate publisher at a unit of Medical Economics Company. He also served as associate publisher of Eyecare Business magazine. In 1997, Mr. Meinert co-founded Access Media Group, LLC, a company specializing in print and electronic eye health information for consumers. Mr. Meinert is publisher of this website's sister publications, Consumer Guide to Plastic Surgery and Consumer Guide to Bariatric Surgery.

Sonal Blackburn
» Webmaster
Ms. Blackburn is webmaster of Consumer Guide to Dentistry, Refractive Surgery News and other Ceatus Media online properties, including the eye surgeon directory at All About Vision. She earned a BS in Biology from Northern Illinois University and a BA in English Literature/Education from Northeastern Illinois University. Ms. Blackburn also has worked as a web/graphic designer and consultant and in marketing, design and content management.

Ryan Herndon
» Sr. Webmaster
Mr. Herndon is the Web Developer for Ceatus Media Group. He creates and maintains many of the online properties owned by the company, as well as websites developed for healthcare practice clients. Mr. Herndon holds a degree from the University of California, San Diego.

Steve Bagi
» Design Director
A 16-year veteran of graphic design, Mr. Bagi has held art director, design director and creative director positions with a number of advertising agencies in the Philadelphia area. He was a founding partner of Beacon Advertising & Design, where he developed successful campaigns for such clients as First USA bank, Southwest Airlines, and Cahners Publishing. Mr. Bagi is president of Bagi Design. He directs all design work for Ceatus Media Group LLC consumer websites, including this website, All About Vision, Consumer Guide to Bariatric Surgery, Consumer Guide to Plastic Surgery, Your Legal Guide and educational portals for consumers who have been afflicted with mesothelioma or have suffered a personal injury and need a lawyer. He also creates all company marketing materials, such as screen savers and printed brochures, as well as Internet advertising for clients.

Jack Barrient
» Vice President, Sales
Mr. Barrient has directed health-care-related marketing and sales efforts for more than 25 years. During the last eight years, he has marketed programs to build consumer Internet visibility for surgeons and dentists who offer elective fee-for-service procedures. His background includes sales to specialists in LASIK surgery, cosmetic dentistry, obesity surgery and breast augmentation surgery throughout the United States, Canada, Europe and Australia.

Denise Mann
» Consulting Writer
Ms. Mann has more than 15 years of experience as a healthcare writer for consumers on the Internet. In addition to contributing to Consumer Guide to Dentistry, Ms. Mann serves as the Editor of Consumer Guide to Plastic Surgery and Consumer Guide to Bariatric Surgery. For the past nine years she was a freelance health writer for WebMD as well as for websites related to conditions, such as arthritis and osteoporosis, and cosmetic procedures, such as facelift and rhinoplasty. Before that she was senior editor for the Medical News Tribune Service. Ms. Mann has received numerous awards, including the Journalistic Achievement Award from the American Society for Aesthetic Plastic Surgery. She has a journalism degree from Lehigh University, with a graduate degree from the Medill School of Journalism at Northwestern University.

Nayda Rondon
» Consulting Writer
With more than 20 years of research, writing and editing experience, Ms. Rondon has covered healthcare, beauty, fitness and general lifestyle topics for numerous consumer and professional publications and websites. The author of two non-fiction books, she has been the editor-in-chief of New Body, a national health and fitness magazine, and a managing editor at Montage Media, where she was responsible for three professional dental publications. In addition to authoring, ghostwriting and copy editing for publications with a diverse readership (including children and young adults), she has done marketing and promotional projects for various individual and corporate clients. She is a graduate of Syracuse University's S. I. Newhouse School of Public Communications and holds a master's degree from New York University.

Fred Balzac
» Consulting Writer
Mr. Balzac has been writing about healthcare since 1990. He has written and edited numerous industry-sponsored medical publications, and his articles have appeared in such health-related magazines as Inside Dentistry and Product Management Today. Trained as a journalist and then a copywriter in New York City, Mr. Balzac continues to work in regional journalism and produce promotional materials, including websites. He is an award-winning playwright and essayist. He received a B.A. in English from Columbia College.

Tammy Davenport
» Consulting Writer
Ms. Davenport has been researching and writing about dental health as the Dentistry Guide for About.com since 2005. With more than 20 years of experience in the field of dentistry, she possesses clinical knowledge from a dental assistant's perspective as well as extensive knowledge from an administrative perspective. Ms. Davenport also enjoys doing research, contributing dental health articles and designing dental newsletters for local dentists. Her goal is to help people understand all aspects of dentistry and increase their awareness of the importance of oral health.

Linda Dyett
» Consulting Writer
Ms. Dyett is a New York-based writer/editor with specialties in oral health, general health, and dermatology, as well as in a variety of consumer issues. She developed and was editor-in-chief of Oh, What Beautiful Teeth, an innovative consumer dental magazine published in 2004–2005. She also developed and edited the award-winning Conde Nast Skin (2000). Her consumer-oriented articles have appeared in The New York Times, The Washington Post, Allure, In Style, Glamour (where she was beauty editor), Lears (where she was a senior editor), Prevention, and other publications. A book she co-authored on skin care and DNA will be published in 2008.

Lesley Ranft
» Contributor
Ms. Ranft is the founder of Lesley & Associates, a content delivery and public relations firm with a special focus in the medical and dentistry fields. In the past, her responsibilities at Ceatus Media Group included the development of the Advistory Board members and Reviewers for the initial launch, editorial and content development consultation, and public relations management. Formerly, Ms. Ranft served as a chairperson, State of California, National Business Advisory Council. In 2007, Lesley Ranft was named Who's Who among American Professional Executive Women. Since 1999, Ms. Ranft has produced hundreds of authored and ghost-written articles to cover over 1000 topics in medicine for both the consumer and trade. Ms. Ranft has also developed PR strategies for physician and corporate clients that resulted in appearances with local and national outlets such as The Learning Channel, ABC News, NBC News, and select Copley Newspapers in the United States.

Learn more about the people of Ceatus Media Group.

[Updated March 2010]